What’s new in social media in 2023?
The new year means new trends in the digital world! The social media sector is evolving fast, very fast, with its share of large and small …
Hotel marketing: The best strategies for 2023
Hotel marketing is at the heart of performance and profitability issues for all establishments in the hospitality sector. With increasing competition, it is crucial for …
Hotels, travel, tourism… How to promote your destination with influencers?
For many, the networks are a source of entertainment but also of escape. Not a day goes by without our news feeds being invaded by …
How to successfully collaborate with an influencer when you are a hotelier?
70% of those under 25s found their travel destination using a photo seen on Instagram (Voyages-sncf.com and Bolero study). Instagrammers influence their hundreds of thousands …
How do social networks influence the way we travel?
We have always loved sharing our travel memories: travelogs, photo albums, blogs, etc. The usefulness and influence of social networks are no longer in question, …
How are Millennials revolutionizing tourism?
Millennials, digital natives, and Generation Y are the new decision-makers who are revolutionizing the tourism sector. They represent the clientele of today and especially of …
Instagram, Tik Tok and Facebook
Hotspot.earth website decides to use Instagram, TikTok and Facebook to help host and influencers because these platforms are available to wide and loyal audiences. Influencers …
The power of social networks on consumers’ travel choices
Social media platforms are known as important communication channels where people can connect. These powerful tools have changed the branding, marketing and sales process for …
