Category: Influence marketing

Web Influencers is a recent profession, but it is becoming more and more successful. Who are they ? How do they make money ? Read …

For several years, social media boosted and revolutionized the world of travel. Many influencers talk about tourism in general. Their social networks and their communities …

Lately, many influencers have brought a debate about their responsibility towards their subscribers and their impact on society.

Have you ever dreamed of traveling the world as a travel blogger or influencer? If you are passionate about travel and love sharing your experiences …

New technologies have changed everything: our daily lives and the economy itself. The tourism sector, like others, has found itself at the heart of these …

It’s not a secret, influence marketing is no longer popular with young people. The extraordinary rise of TikTok has contributed to the creation of a …

Hotel marketing is at the heart of performance and profitability issues for all establishments in the hospitality sector. With increasing competition, it is crucial for …

Have you ever wondered if influencer marketing is useful in the hotel industry? Perhaps you have been contacted by an influencer asking to stay in …

Influencer marketing has become a popular way for brands to promote their products and services to a targeted audience. In this article, we will explore …

For many, the networks are a source of entertainment but also of escape. Not a day goes by without our news feeds being invaded by …

From the rise of short videos and audio to the rise of NFTs and responsible influence, content creators have seen many changes. But what about …

70% of those under 25s found their travel destination using a photo seen on Instagram (Voyages-sncf.com and Bolero study). Instagrammers influence their hundreds of thousands …