Hotels Tap into the Power of Influencers for Increased Visibility
In recent years, the hospitality industry has witnessed a shift in marketing strategies. Hotels are increasingly turning to influencers from various niches […]
Unlocking the Power of Social Media Influencers for Hotel Room Occupancy
In today’s digital age, hoteliers are constantly looking for innovative ways to boost their occupancy rates and attract new customers. One increasingly […]
Boost Your Property’s Summer Success: Partner with Social Influencers this Christmas
As a property host looking to maximize bookings for the upcoming summer season, planning marketing strategies in advance is critical. One innovative […]
Greenpeace: the NGO denounces travel influencers
A study published by the organization Greenpeace asserts that a majority of travel influencers perpetuate the advertising imagery of the aviation industry. […]
Tourist Accommodations: environmental labels for a successful ecological transition
For several months, you have been taking steps towards environmental sustainability at your tourist accommodation. You advocate for daily eco-friendly actions such […]
7 tips to stand out from the competition as a hotelier
Between the new aspirations of tourists, technological advancements, and various marketing strategies, the hospitality industry is in a constant state of evolution. […]
The Lifestyle Hospitality: The New Model of Luxury Tourism
The new generation is reshaping the landscape of hospitality. The ostentation and stuffy style of luxury are giving way to a personalized […]
Fashion weeks and hotels: a profitable synergy
Fashion Weeks, world-renowned events in the fashion industry, are not just about showcasing the latest trends on the catwalk. They also have […]
The 5 Best Hotels in Paris According to Tripnotes
Paris, La Ville Lumière has long been a destination of choice for travelers in search of elegance, refinement, and luxury. With its […]
McKinsey & Company’s Vision for the Hotel of the Future
In a world rapidly evolving towards new normals and unprecedented changes, McKinsey & Company, a global leader in management consulting, has unveiled […]
Taylor Swift boosts Chicago’s record hotel bookings
When Taylor Swift took the stage in Chicago last weekend, her performance not only thrilled her fans but also left a significant […]
The ultimate marketing : the house of Barbie
Context When Barbie’s away, Ken dances! He’s putting his Malibu room up for rent on Airbnb from July 17. This decision follows […]